Disney and Formula 1 Announce 2026 Collaboration with Mickey & Friends
Alex Perry • 20 May 2025

๐ Disney and Formula 1 Team Up for a Magical 2026 Collaboration! โจ๐๏ธ
Hold on to your ears (and helmets!) because Disney and Formula 1 have just announced an exciting new collaboration that’s racing into our lives in 2026 – and it stars none other than Mickey Mouse and friends!
This spellbinding partnership will blend the heart-racing world of Formula 1 with the timeless charm of Disney, bringing fans across the globe a thrilling mix of entertainment, storytelling, and speed. ๐ฌโก
๐ What’s the Magic Behind the Wheel?
Unveiled at the Las Vegas Grand Prix Plaza, the announcement showcased a stunning, Mickey-themed Formula 1 car. Featuring bold black with red and yellow highlights, the design nods to Mickey’s classic look – and yes, there are subtle Mickey Mouse icons on the wings! ๐คโค๏ธ๐
Disney Consumer Products President Tasia Filippatos joined F1 Chief Commercial Officer Emily Prazer for the big reveal, alongside the mouse that started it all – Mickey himself!
๐๏ธ Here’s What They Had to Say:
Tasia Filippatos shared:
“As we celebrate nearly a century of Mickey Mouse & Friends, our collaboration with Formula 1 offers a unique opportunity to bring two powerhouse entertainment properties together to create products that fans will love.”
Emily Prazer added:
“This is a brilliant match. We’re stepping outside the world of sport and into a broader entertainment space – and in return, Disney is reaching our 820 million global fans. Both brands push boundaries, and together, we’re creating something truly unforgettable.”
๐ฆ๐ง Reaching a New Generation of Fans
Formula 1 has seen an incredible rise in popularity among younger audiences. In fact, over 4 million children aged 8–12 now follow the sport across the EU and US, and 54% of F1's TikTok fans are under 25. This new collaboration couldn’t be better timed to inspire the next generation of Disney dreamers and F1 enthusiasts alike.
๐ What’s Coming?
While full details are still under wraps, fans can expect exclusive merchandise, imaginative content, and one-of-a-kind experiences that bring Disney magic to the F1 stage. Keep your eyes on @mickeymouse and @f1 across social platforms for all the upcoming reveals!
This truly is a partnership built on creativity, innovation, and the love of storytelling and sport – and we can’t wait to see where the road takes us.
Are you excited to see Mickey and his friends zoom into the world of Formula 1? What do you think about this collaboration? Let me know in the comments below!
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